Next Gen

Why Choose us

Seizing the opportunities of immersive reality

The next generation of technology, powered by voice assistants and immersive experiences like augmented and mixed reality, is not a passing trend but a fundamental shift in how we live and work. When fully realized, this technology will be ubiquitous and transformative.

Industries are eager to leverage these tools to delight customers and gain a competitive edge. But anticipating tomorrow’s market demands is crucial for long-term success.

Visual Mint offers the foresight, user empathy, and technical prowess to strategically implement next-gen technologies. By combining agile design with lean innovation, we accelerate the path to market for cutting-edge products.

Kicking the tires on a new agency?

Explore our catalogue of results achieved, challenges solved, and clients satisfied.

What makes a strong next gen technology partner?

Technical skills and methodologies matter, but the main difficulty in creating the next gene experience that matters is to identify the dilemma you’re trying to solve. That’s why your partner needs:

A strategic mindset

If immersive innovations are going to drive your development, you need a partner who can decide precisely and effectively whether the technology is a true match of the product market.

Speed and agility

A partner needs proven processes for agile delivery, enabling you to “fail fast” without a massive investment of time and money, and build and scale viable concepts at speed.

Audience empathy

A successful collaborator will not only solve actual consumer challenges, but will do so in a way that connects people's motivations, needs, and concerns.

Our next gen technology development process

We blend creative thinking and an empathic approach to developing strong and unforgettable interactions – those that delight consumers and drive business growth.

PRELIMINARY AUDIENCE + COMPETITOR RESEARCH

Addressing customer and market needs
Powerful customer interface relies on the understanding of the audience. We help you discover the market problems that might be tackled with AR, VR, MR, or voice-enabled technology, as well as the possibilities that occur as a result. When we discover them, we research the business meticulously, investigating all the complexities of consumer perceptions, actions and preferences to find out where customer needs – both realistic and emotional – might converge with today's interactive technologies.

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DESIGN SPRINT

Making the impossible possible
Empathy-driven interactions come alive in the design process. Using a design thinking approach, our designers’ partner with you on 4-day sprints, putting together strategists, designers and team members to create creative next-generation technology applications.

02

DIGITAL PRODUCT PROTOTYPING

Working towards the MLP
With design thinking setting the direction, we employ an agile process to build working prototypes that undergo extensive user testing. Validating functionality and functions, we use this test-and-learn approach to optimize the interactive product and decide if it's one user that will actually enjoy it. The purpose of this process is to create a Minimal Lovable Product (MLP) – a product with features that customers can continue to use and appreciate day after day, with the least amount of time and cost.

03

AR + VR + MR DEVELOPMENT

During development, developers, project managers and UX designers continue to work together, working on the MLP to produce a completely functioning, final digital product ready for market positioning. Whether we’re creating VR apps, AR apps, or an MR experience, our cross-disciplinary team can rapidly develop and scale digital products for commercial application.

04

VOICE-ENABLED PRODUCT DEVELOPMENT

Voice has the potential to deliver intuitive and practically frictionless experiences. Our lean innovation approach enables us to get voice-enabled products into customer hands quickly and refine them iteratively. We use our time-tested design thinking process to create user-centric experiences that help people perform tasks, find information, and get assistance.

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Our Clients